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Online E-Commerce

Online E-Commerce is a vital channel of distribution for all direct marketers, with sales migrating to the Internet with ever increasing velocity. Given the 24/7 demands of e-commerce, it is critical that marketers select a fulfillment company that is responsive to consumer expectations and can effectively deliver ecommerce fulfillment services with both speed and accuracy. At Fosdick Fulfillment, we are experts at ecommerce fulfillment and meeting the unique challenges of e-commerce marketers.

Fast Fact: While e-commerce represented 4.5 percent of total U.S. sales in Q1 2011 it nonetheless continues to grow significantly, with quarterly year-to-year growth at 17.5%.


U.S. Census Bureau.

The Fosdick Fulfillment Process

Receipt of Order

Fosdick receives ecommerce fulfillment generated orders through multiple paths including:
  • Shopping Carts – At Fosdick we can process ecommerce fulfillment orders through your shopping cart or marketers can take advantage of our customizable shopping cart solution.
  • nbound Call Centers – Even though consumers may be shopping on a website, sometimes they may prefer to speak to a live operator. At Fosdick we are flexible and can receive ecommerce fulfillment orders from a live operator environment, IVR or even through are own Customer Service Center (CSC). Our CSC is specially trained and skilled at turning customer service calls into sales.

Order Processing

Fosdick’s dedicated ecommerce fulfillment services staff of programmers and data processing personnel ensures a secure environment for the first phase of inbound orders. Our approved Merchant Processors, who adhere to the highest industry standards, must first authorize orders received. Approved orders are then automatically printed on labels or order sets and sent to our warehouse with due speed. Rejected orders are reprocessed to make sure that the greatest number of valid orders can be processed; however, we take special care to work with our Merchant Processors to winnow out any permanently rejected orders so that the marketer’s financial risk is minimized.

Once approved, orders are printed on labels or order sets and sent to our warehouse for pick, pack and ship. Backorders, for out of stock items, are managed through our backorder system and we take special care to manage customer expectations if this situation arises.

Many of today’s leading e-commerce programs rely on continuity, so naturally Fosdick’s state-of-the-art ecommerce fulfillment systems allow for shipments at pre-determined intervals. Installment billing or multi-pay options are also available.

Complete access to reports and all activity is available in real-time through our Internet Web Interface, Information Tracker.

Fosdick Warehouse

Working in direct communication with our Data Center, our Warehousing Services Department will pick, pack and ship orders forwarded by the Data Center. Fosdick consults with clients to ensure they optimize their postage savings by selecting which location(s) they ship from. With ecommerce fulfillment centers in Wallingford, Connecticut, Toronto, Canada, and Reno, Nevada, Fosdick customers can take advantage of truly integrated, bi-coastal locales that enhance shipping speed and reduce costs.

Fosdick Customer Service Center

Perhaps the most important aspect of any direct marketing program is to deliver great customer service that keeps returns to a minimum, and increases repeat business. Please visit our Customer Service Center section for more information on our unique approach to ecommerce fulfillment and keeping your customers happy!