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Print Advertising

Print advertising, which encompasses direct mail, catalog, and space advertising, remains a powerful engine for driving direct sales. At Fosdick Fulfillment, our experience in print fulfillment services stretches back to our beginnings nearly half a century ago. Fosdick clients enjoy the peace of mind that comes with knowing their print fulfillment orders will be processed correctly and efficiently. From the moment a consumer’s order is received, Fosdick takes immediate action to process the order with due speed and accuracy.

Fast Fact: 85 billion pieces of direct mail were received by U.S. Households in 2009.


Direct Mail Resources, April 4, 2011.

The Fosdick Fulfillment Process

Receipt of Order

Fosdick receives print fulfillment generated orders through several marketing channels including:
  • Inbound Call Centers
  • Interactive Voice Response (IVR) Environments
  • Fosdick Customer Service Center
  • The Internet
  • Written Orders Via Our Mail Room

Order Processing

Fosdick’s dedicated staff of programmers and data processing personnel ensures a secure environment for the first phase of inbound print fulfillment orders. Our approved Merchant Processors, who adhere to the highest industry standards, must first authorize orders received. Approved orders are then automatically printed on labels or order sets and sent to our warehouse with due speed. Rejected orders are reprocessed to make sure that the greatest number of valid orders can be processed; however, we take special care to work with our Merchant Processors to winnow out any permanently rejected orders so that the marketer’s financial risk is minimized.

Once approved, orders are printed on labels or order sets and sent to our warehouse for pick, pack and ship. Backorders, for out of stock items, are managed through our backorder system and we take special care to manage customer expectations if this situation arises.

Many of today’s leading e-commerce programs rely on continuity, so naturally Fosdick’s state-of-the-art systems and print fulfillment services allow for shipments at pre-determined intervals. Installment billing or multi-pay options are also available.

Complete access to reports and all activity is available in real-time through our Internet Web Interface, Information Tracker.

Fosdick Warehouse

Working in direct communication with our Data Center, our Warehousing Services Department will pick, pack and ship print fulfillment orders forwarded by the Data Center. Fosdick consults with clients to ensure they optimize their postage savings by selecting which location(s) they ship from. With fulfillment centers in Wallingford, Connecticut, Toronto, Canada, and Reno, Nevada, Fosdick customers can take advantage of truly integrated, bi-coastal locales that enhance shipping speed and reduce costs.

Fosdick Customer Service Center

Perhaps the most important aspect of any direct marketing program is to deliver great customer service that keeps returns to a minimum, and increases repeat business. Please visit our Customer Service Center section for more information on our unique approach to print fulfillment and keeping your customers happy!